Key Features and Benefits:

Target Age Group: The toothpaste is formulated specifically for children aged 3 to 5 years, a period when their baby teeth are still developing and are vulnerable.

Gentle and Low Abrasivity: The enamel on a child's baby teeth is about 50% thinner than an adult's, making it more susceptible to damage. The toothpaste has a low-abrasive formula that provides gentle cleaning while protecting the delicate teeth.

Age-Appropriate Fluoride: It contains a dentist-recommended, age-appropriate level of fluoride (1450 ppm) to help strengthen the enamel and protect against cavities.

24-Hour Sugar Acid Protection: When used twice daily, the toothpaste delivers active fluoride to the teeth to help protect against everyday "sugar acid attacks" for up to 24 hours.

Child-Friendly Flavor: It comes in a child-friendly mild mint flavor that encourages regular brushing. The formula is also free of artificial flavors and sweeteners and is made with 95% naturally derived ingredients.

Size: The product is available in a 50ml tube