Key Features and Claims:
Keratin Infusion: The main feature of this shampoo is that it is infused with Keratin. Keratin is a structural protein that is naturally found in hair. Its presence in shampoo helps to replenish lost keratin, especially in hair that is damaged due to heat styling, chemical treatments, or environmental factors.
Repairs and Restores Damaged Hair: The shampoo is designed to help repair and restore the hair's natural protein and moisture balance. This makes it highly beneficial for hair that is dry, brittle, and damaged.
Strengthens and Reduces Breakage: By filling in the gaps in the hair cuticle with protein, the product helps to strengthen each hair strand, reducing breakage and split ends.
Smoothes and Reduces Frizz: Keratin is known for its smoothing properties. The shampoo helps to smooth the hair's cuticle, which reduces frizz and makes the hair appear sleeker, shinier, and more manageable.
Gentle Cleansing: The shampoo is formulated to gently cleanse the scalp and hair, effectively removing impurities and product buildup without stripping the hair of its natural oils. This makes it suitable for daily use.
Suitable for All Hair Types: While it is especially beneficial for frizzy, damaged, and chemically treated hair, the shampoo is marketed as a versatile product that can be used on all hair types.
Convenient Size: The 400ml bottle is a generous size, making it a cost-effective option for long-lasting hair care.