Key Features and Claims:

Foundation + Fairness Cream: The main selling point of this product is its dual benefit. It acts as a lightweight foundation to provide instant coverage for an even skin tone, while the fairness cream formula works to brighten the skin with regular use.

Instant Glow: The cream is formulated to give an "instant makeup-like glow." It helps to hide blemishes, dark spots, and dullness, providing a radiant and fresh look in a matter of seconds.

Lightweight, Non-Oily Feel: Unlike heavy foundations, this BB cream is designed for daily wear. Its non-oily, matte texture feels light on the skin and helps to control shine throughout the day, which is ideal for hot and humid climates.

Sun Protection: It contains SPF (Sun Protection Factor) to shield the skin from harmful UVA and UVB rays, which are a major cause of skin darkening and premature aging. Many versions are SPF 15 or higher.

Original Shade: The "Original" shade is the single, universal shade designed to blend seamlessly with a wide range of medium and light-to-medium skin tones, which is a common approach for BB creams in the South Asian market.

Multivitamin Formula: The cream is enriched with multivitamins that work to nourish the skin from within, promoting a healthier and more radiant complexion over time.