A gentle, mild lotion formulated by Johnson’s to nourish and moisturize delicate skin — especially newborn and baby skin. Enriched with coconut oil and skin-friendly humectants, it helps hydrate and soften the skin for up to 24 hours while being gentle enough for daily use. The hypoallergenic and clinically proven mildness formula is dermatologist- and pediatrician-tested, free from harsh dyes, parabens, and phthalates, and absorbs quickly without leaving a greasy feel. Suitable for babies, children, and adults with sensitive skin who want a light, soothing moisturizer