Key Features and Benefits:

24-Hour Hydration Claim: The core benefit of this lip balm is its promise of extended moisture. It's formulated to instantly melt into the lips and lock in hydration, helping to protect them from dryness and chapping caused by environmental factors like cold weather, wind, and dry air. This claim is clinically tested.

Key Ingredients: The formula has been updated over the years to be more natural. It's enriched with a blend of caring ingredients:

Natural Oils: Including sunflower oil and rapeseed oil, these provide nourishing and emollient properties.

Shea Butter: A renowned ingredient for its deep moisturizing capabilities. Labello states that its shea butter is ethically sourced from farmers in West Africa.

Vitamins: The formula often includes vitamins like Vitamin E and Vitamin C, which have antioxidant properties to help protect the delicate skin on the lips.